Tuesday, February 18, 2020

Should governmet impose trade sanctions Essay Example | Topics and Well Written Essays - 250 words

Should governmet impose trade sanctions - Essay Example This means restricted import and export. Trade sanctions result in deprivation of the people from the things and services they need. This helps create a tension within the country on national level wherein the government feels obliged to adhere to the moral and ethical expectations of the other countries so that the trade ties can be opened with them and people can be provided with the things they need. Trade has a direct impact on the economy of a country. The more the trade, the stronger the economy. Imposition of trade sanctions breaks the backbone of a country by bringing its economy down. In an attempt to restore the strength of their economy, countries change their policies for the better. Imposition of trade sanctions, if use constructively, can help change the world by reducing crime, violence, corruption, and genocidal occurrences. However, in order to bring about the optimal results, a number of countries should unite in their policy of trade

Monday, February 3, 2020

Ralph Lauren Rugby 's fail reasons and re-launch marketing strategy Essay

Ralph Lauren Rugby 's fail reasons and re-launch marketing strategy - Essay Example ng up with a new market strategy for the company is to give the company a chance to re-launch and come in the market again growing at a good pace and capturing the maximum market across the globe. This will help the company to revamp and also grow in the Competitive market environment. Polo Ralph Lauren been the parent company launched Rugby Ralph Lauren in 2004 in America as a clothing brand. The brand was launched getting inspired from the Rugby lifestyle for both male and females of age group in between 16 to 25. Rugby brand was available at 12 stores in whole of US and one in London. The brand also started its online marketing from 2008 and started its own website Rugby.com. This brand was a concept which was developed by designer Ralph Lauren. The first store location of the brand was in Boston which was opened in 2004. The biggest advantage that the brand had was its low price and attractive designs which attracted the young generation a lot from their parent brand products which were much more luxury and costlier than the brand Rugby. The company did launch the dress materials and bags in the designs with logos and photos of rugby players and also in the colours of the uniforms of the rugby teams. This brand had a line of products under its name like the po lo’s, jackets, outerwear, dresses, shirts and also many other accessories for the young generation mainly. The brand also gave the option of making personalized shirts for the customers based on the patches of various designs that the company had under its list of designs. In this report the reasons for the failure of this brand in the market is been studied based on which the marketing strategy that can be utilised for the re-launching of the brand and make it successful is been understood and analysed using various marketing theories and concepts. The parent brand Ralph Lauren has many sub brands under its umbrella like the Polo brand, Club Monaco, Chaps, RRL and RLX brands, Black Label, Pink Pony,